Bixa orellana (Annatto) Seeds
1. WHOLE-HERB SYNERGY WITH CLEAN LABEL COMMITMENT
It’s a Priority and a Promise
Whole-herb synergy honors the intrinsic intelligence of plants, ensuring the full spectrum of natural constituents. Rooted in Ayurvedic wisdom, we respect the principle of Rasa (taste) as an essential part of healing. Our whole herbs, botanicals and spices contain no fillers, adulterants, disintegrants, synthetic colors, or artificial additives.
2. ORGANIC, ETHICAL & SUSTAINABLE FARMING
Where Purity Begins, in the Soil
Our journey begins with the cultivation of Organic, Fair for Life–certified herbs, botanicals and spices, rooted in patience, respect, and responsibility. Through regenerative agricultural practices, we grow botanicals that are fully traceable, environmentally responsible and naturally potent. We work with 5,000+ farmers across 10,000+ hectares of land to source authentic, powerful herbs, botanicals and spices.
3. PHARMACEUTICAL CLEAN ROOM PROCESSING
Handled with Care · Processed with Precision
From the very first touch of harvest, the journey of every herb is sacred. At our 30,000 sq. m. organic pharmaceutical cleanroom processing facility, we treat botanicals not as commodities, but as living treasures. All storage areas are maintained at optimal temperature and humidity levels to protect delicate herbal materials. Controlled airflow, strict cleanroom protocols and continuously monitored environments ensure freshness and quality remain intact from arrival to dispatch. All our operations run on SAP systems and are supported by Organic, FFL, GMP, FSSC 22000, FSMA, ISO 14001, ISO 45001 and several other accreditations and certifications.
4. RIGOROUS QUALITY CONTROL
Science That Protects Nature’s Promise
Our three-stage quality control procedure safeguards product quality at every stage. Advanced instruments such as UPLC, LC-MS/MS, GC-MS/MS-HS, GC-MS-VS, GC-FID/ECD, HPLC, HPLC-PDA with PLD detector, ICP-MS, stability chambers and many more enable testing across 20,000+ parameters. Our 2,000 sq. m. facility is certified under ISO/IEC 17025:2017 and complies with AYUSH, FSSAI, APEDA, EIC, Tea Board, Spice Board, and GLP standards.
5. ECO-FRIENDLY PACKAGING
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Our products are packaged in premium, recycled packaging, offering a healthier choice for consumers while significantly reducing environmental impact.
DESCRIPTION
Plant Profile
Bixa orellana is commonly referred to as the "lipstick tree". It is an evergreen perennial shrub or small tree that generally matures to a height between 2 and 10 meters. Its morphology is characterized by cordate, or heart-shaped leaves. It produces aesthetically pleasing clusters of star-shaped flowers that range in color from soft pink to white. The most distinctive feature of the species is its spiky, reddish-brown fruit capsules. These capsules have a visual resemblance to the rambutan fruit. They dehisce (split open) to reveal a dense collection of small, pigment-rich seeds. The plant is native to the tropics of the Americas. The species has become widely naturalized across global subtropical zones. In India, where it is known as Sinduri. The plant is both cultivated for its aesthetic value and found growing wild in diverse climates.
Healthcare Perspective
From the Ayurveda, Bixa orellana is often characterized by its Katu (pungent) and Ushna (warming) attributes. These are traditionally thought to assist in balancing the Kapha and Vata doshas. In these traditional frameworks, the plant is frequently described as having astringent and mild purgative qualities. In regional practices across Southern India, practitioners have historically prepared seed pastes. The paste is often blended with coconut oil. In topical application it is used soothe minor skin irritations and support the management of superficial wounds or dermatitis. Furthermore, the vibrant red pigment found in the seeds. The pigment is rich in the apocarotenoid bixin. It is utilized beyond its role as a food colorant. It is frequently cited in folk medicine for its antioxidant properties. It is used in topical preparations aimed at shielding the skin from environmental stressors.
Phytochemical Composition
The seeds of Bixa orellana serve as a concentrated botanical reservoir for various bioactive compounds. They are particularly those responsible for its intense pigmentation. The dominant constituent is bixin. It is a fat-soluble apocarotenoid. It can make up to 80% of the total carotenoid content found in the seed’s waxy coating. This is accompanied by its water-soluble derivative, norbixin. It is valued for its chemical stability and antioxidant potential. The seeds are major natural sources of tocotrienols (a potent form of Vitamin E). Specifically the delta and gamma isomers. Interestingly, the plant contains negligible amounts of tocopherols. This creates a ratio that is quite rare within the plant kingdom. The profile is further supplemented by a high concentration of geranylgeraniol. It is an important precursor in various biosynthetic pathways. Comprehensive phytochemical screenings also highlight a complex array of secondary metabolites. These include flavonoids (such as apigenin and luteolin), tannins, alkaloids, and phenolic acids like gallic and ellagic acid.
Precautions
Do not use if you have abdominal pain or diarrhea. Consult a healthcare professional before use if you are pregnant, nursing, or taking any medications. Discontinue use if diarrhea or loose stools occur. Do not exceed the recommended dose. Not intended for long-term use.
*These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.*
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